What Is Your Purpose As A Domainer?

Are you able to answer this question? If you are not, then you should stop reading this blog entry right now and take some time to really think about your purpose as a domainer. The domaining industry is here to stay. The only thing that will truly change in this industry are those that partake in it. Do you get it? If you haven’t noticed our industry has a very high turnover rate, some domainers who jumped into the limelight simply to make big bucks have vanished quicker then a shadow down a dark alley. Then there are the so called “hobbyists” these are the individuals who simply just like being part of the domaining industry. Hobbyists need love to. Needing love in this statement refers to the fact that the hobbyist makes up for a great deal of our industry and if it weren’t for the part time domainer this industry wouldn’t exist! But lets get back to the topic here, what in the world is your purpose as a domainer?

In addition to domaining I am a fan of self help books. I love these books and feel very passionate about the concept of building yourself as a person first and treating your body as an investment. The book I am currently reading “The Power of Focus” by Jack Canfield, Mark Victor Hansen and Less Hewitt has a section dedicated to the idea of living on purpose. It describes how you can accomplish your goals and reach new levels by formulating a purpose. So as a domainer who believes in self improvement, I do feel that it is important for everyone in this industry whether it be the professional domainer or the part-time hobbyist to have a purpose. Here are a few examples of what I would consider a purpose:

1. My purpose as a domainer is to build a large portfolio of real estate domains, which I can then monetize by developing the domains into local portals with a geo based advertising structure.

2. My purpose as a domainer is to flip at least 10 domain names a month, for the pure enjoyment of it. As long as I make a few dollars here and there I am content.

3. As a domainer my purpose is to broker five domain names a week for clients which consist of end-users and domaining associates.

These are three sample purpose statements that I have come up with. All three are strong statements because they describe a goal that each domainer has listed for themselves. Point one talks about how a domainer wants to develop a realestate portfolio and then monetize it. This domainer’s purpose is to treat domaining as an investment and I am sure they will keep track of there real estate domain names as if each represented shares of ownership in a company. Point two describes how this domainer’s main purpose is to flip domain names. They obviously are not interested in developing the domains whatsoever and would rather simply flip it for a quick return. The phrase “pure enjoyment” listed in this domainer’s purpose takes any professional edge off. They are not putting themselves under a strict guideline by using this phrase and are probably a hobbyist in the field. Either way they have described that there purpose is to flip ten domains a month and with that goal in mind they can accomplish such a task. Point three has broker written all over it. This domainer’s purpose is to broker domains regardless of who the domain names come from. They have declared a clear purpose and are willing to work with others to achieve a common goal. This purpose is what I consider a win win scenario. The client wins when the domain name is successfully brokered and the broker wins with the percentage of profits from the transaction. Great purpose indeed!

I’ll end this blog entry by saying that my purpose as a domainer is to acquire product based domain names and develop them into profitable pieces of online property which can in turn be monetized or sold to potential buyers. What is your purpose?